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You are here: Home / Archives for social

17 January, 2013 By Sarah Wood 2 Comments

The Battleground Between Google and Facebook: Social Search

Is there a single winner in Google and Facebook's straight fight for users?

The battleground between Google and Facebook just came a little bit clearer with Facebook's much-anticipated announcement of social graph … [Read more...]

Filed Under: social Tagged With: facebook, google+, online strategy, social

22 November, 2012 By Sarah Wood 2 Comments

7 quick wins to get more Twitter followers

get more twitter followers

It doesn't always have to be about long extensive strategy meetings or lengthy tailoring of actions to your objectives. If your framework is … [Read more...]

Filed Under: social Tagged With: social, twitter

8 October, 2012 By Sarah Wood Leave a Comment

From Liked to Loved: How Does Social Media Act on Your Real World?

Did you see this fabulous invention of a coat that responds in the real world to actions that happen on social media? This surely … [Read more...]

Filed Under: social Tagged With: customer experience, facebook, online strategy, social

20 September, 2012 By Sarah Wood 2 Comments

Will You Change Yours? Twitter Profile Changes Make a More Visual Statement

Twitter profile change

Have you seen the new Twitter profile changes that have been introduced this week? No longer able to resist the visual development of social … [Read more...]

Filed Under: social Tagged With: online strategy, social, twitter

5 July, 2012 By Sarah Wood Leave a Comment

Twitter and LinkedIn fallout breaks your automation

LinkedIn and Twitter fall out

With the news last week of Twitter and LinkedIn's fallout and unwillingness to share updates across networks, you may need to rethink your … [Read more...]

Filed Under: social Tagged With: LinkedIn, online strategy, social, twitter

10 May, 2012 By Sarah Wood Leave a Comment

How to Find Your Audience on Twitter

Invest time looking for new meaningful connections

First, watch and listen. If you want to understand how Twitter works then follow key influential people in your industry, follow competitors … [Read more...]

Filed Under: social Tagged With: online strategy, social, twitter

8 May, 2012 By Sarah Wood Leave a Comment

3 Questions for a Social Media Checklist: Getting Started

Plan out your checklist for success

If Social Media is something you feel you need to do for your business, or if it has got your attention for the results it can bring and the … [Read more...]

Filed Under: social Tagged With: content strategy, online strategy, organisation, social

13 March, 2012 By Sarah Wood Leave a Comment

Making Sense of the Changing Social Media Landscape

Over the last few years, fredcavazza.net has been providing a useful top-level snapshot of all the social media sites. This snapshot … [Read more...]

Filed Under: social Tagged With: content marketing, integrated strategy, online strategy, social

21 February, 2012 By Sarah Wood 2 Comments

Should B2B Case Studies Still be Part of Your Content Marketing Strategy?

Today's post is a guest blog written by Michael Hope, of The Case Study Writers, who provide excellent content marketing support for all … [Read more...]

Filed Under: content marketing Tagged With: content marketing, content strategy, social

2 February, 2012 By Sarah Wood 2 Comments

People buy from people: how to gain likeability and trust online

Meeting new people in 'the real world', you quickly develop a sense of who they are, what they stand for and how a relationship with them … [Read more...]

Filed Under: effective e-business Tagged With: online influence, social

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