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14 March, 2013 By Sarah Wood Leave a Comment

13 steps to a sparkling online spring clean

Why is it that clutter is more offensive on a sharp spring day when there is so much promise of new beginnings and sunshine is in the air at … [Read more...]

Filed Under: effective e-business Tagged With: online strategy, organisation, working mum

8 May, 2012 By Sarah Wood Leave a Comment

3 Questions for a Social Media Checklist: Getting Started

Plan out your checklist for success

If Social Media is something you feel you need to do for your business, or if it has got your attention for the results it can bring and the … [Read more...]

Filed Under: social Tagged With: content strategy, online strategy, organisation, social

19 April, 2012 By Sarah Wood Leave a Comment

Why You Need a Style Guide for your Website

My first proper job was as a publishing editor, working on educational magazines, and the way we worked to produce the magazines was very … [Read more...]

Filed Under: digital strategy and operations Tagged With: content strategy, organisation, website

1 March, 2012 By Sarah Wood 1 Comment

The Editorial Calendar: My Best Friend and Most Critical Tool

My working background before I lucked into the internet was in a publishing company so traditional we heated up wax in order to stick … [Read more...]

Filed Under: content marketing Tagged With: content marketing, content strategy, organisation

9 February, 2012 By Sarah Wood Leave a Comment

Who Put That There? How to Survive a New Website Launch

It’s exciting. You spend a lot of time and energy and cash setting up a shiny new website; you have re-launched from a customer perspective, … [Read more...]

Filed Under: digital strategy and operations Tagged With: online strategy, organisation, website

5 October, 2011 By Sarah Wood Leave a Comment

How Do You Organise Your Team for Success?

When you are working on a business website or online programme, how do you establish a successful framework for sustained success in terms … [Read more...]

Filed Under: effective e-business Tagged With: online strategy, organisation

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June 2021 reads

The Sweetness of Water Nathan Harris This is a very powerful book, telling very moving stories from the end of the American civil war. It’s a slow-paced and moving story about lives affected by the freeing of slaves and the effect this has on whole communities. George and his wife Isabelle, the freed slaves they […]

May 2021 reads

Books I read in May 2021 The Vanishing Half, Brit Bennett 5 stars Insightful and empathetic, the book weaves the story of twins who are split apart by circumstances and who live their lives one white, one black as they find themselves far away from their beginnings. The book covers so much ground, has many […]

April 2021 reads

Books I read in April 2021 First Person Singular Haruki Murakami 5/5 Reading these Murakami stories is at once coming home to familiar ground and at the same time being taking in a new direction by each story. The stories deal with the usual Murakami topics, and each one is like a drink of fresh […]

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