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26 April, 2018 By Sarah Wood 2 Comments

3 things you need to know about hashtags

hashtag tips

From their inception on Twitter back in 2007, hashtags have been used to categorise content, and to make finding that content easier. This … [Read more...]

Filed Under: content marketing Tagged With: facebook, google+, instagram, pinterest, social, twitter

12 April, 2018 By Sarah Wood Leave a Comment

The best way to schedule a week’s online content in one hit

The best way to schedule a week’s online content

Do you struggle to keep up with posting valuable, interesting, timely and targeted social media posts every day? Do you start with good … [Read more...]

Filed Under: content creation, content marketing Tagged With: online strategy, social

22 March, 2018 By Sarah Wood Leave a Comment

Why Twitter’s automation ban is good for you

Why Twitter's automation ban is good for you

Twitter has come out strong with an automation ban. It will penalise users sending identical tweets from multiple accounts and who repeat … [Read more...]

Filed Under: content marketing, social Tagged With: integrated strategy, social, twitter

1 March, 2018 By Sarah Wood Leave a Comment

Simple content curation to expand influence and boost visibility

Simple content curation to increase your visibility and online influence

Simple content curation and creation can both play a vital part in presenting yourself and your company online. Original content creation … [Read more...]

Filed Under: content marketing Tagged With: content curation, online strategy, social

25 January, 2018 By Sarah Wood Leave a Comment

These 18 statistics will boost your content marketing

You can use stats to boost your content marketing

Do you ever work on a gut feel or an intuition that what you are doing is the right thing because it feels right? Of course, this can be … [Read more...]

Filed Under: content marketing Tagged With: content strategy, metrics, online strategy, social, twitter

18 January, 2018 By Sarah Wood Leave a Comment

Get new blog posts found with these 18 free foolproof tactics

Get new blog posts found with these 18 free foolproof tactics

How do you ensure you get new blog posts found by the right audience when they are published? You’ve spent quality time writing your … [Read more...]

Filed Under: blogging, content marketing Tagged With: blogging, content strategy, social

4 January, 2018 By Sarah Wood 3 Comments

Smash 2018 with these 18 best Twitter tips

Check out our 18 best Twitter tips for 2018

If one of your New Year’s resolutions is to increase engagement on Twitter and for your Twitter account to work harder for you this year, … [Read more...]

Filed Under: content marketing, social Tagged With: content marketing, social, twitter

15 January, 2015 By Sarah Wood Leave a Comment

Beating content fatigue: 7 smart ways to start

Getting your voice heard through the content fatigue

There is so much content 'out there': some days do you feel like you are being bombarded with the same old information, and that being … [Read more...]

Filed Under: content marketing Tagged With: content marketing, content strategy, social

2 April, 2014 By Sarah Wood Leave a Comment

Does your social media policy empower your team?

social media policy helps set clear boundaries

If you work alone as a sole trader, you may not recognise the need for a social media policy, as you have the judgement call on what is … [Read more...]

Filed Under: digital strategy and operations Tagged With: governance, online influence, social

24 January, 2013 By Sarah Wood 2 Comments

Get Your Google Plus on With These Seven Easy Tips

girl on swing

When I first started looking at Google Plus last year, times were I could log on to a wasteland where nothing seemed to be happening and … [Read more...]

Filed Under: social Tagged With: google+, integrated strategy, social

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June 2021 reads

The Sweetness of Water Nathan Harris This is a very powerful book, telling very moving stories from the end of the American civil war. It’s a slow-paced and moving story about lives affected by the freeing of slaves and the effect this has on whole communities. George and his wife Isabelle, the freed slaves they […]

May 2021 reads

Books I read in May 2021 The Vanishing Half, Brit Bennett 5 stars Insightful and empathetic, the book weaves the story of twins who are split apart by circumstances and who live their lives one white, one black as they find themselves far away from their beginnings. The book covers so much ground, has many […]

April 2021 reads

Books I read in April 2021 First Person Singular Haruki Murakami 5/5 Reading these Murakami stories is at once coming home to familiar ground and at the same time being taking in a new direction by each story. The stories deal with the usual Murakami topics, and each one is like a drink of fresh […]

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