Have you taken time with your website to map content to your sales funnel? You could see better results by customising your content for each … [Read more...]
Is your company ready for these 2016 digital trends?
IT'S that time of year again when articles about digital trends abound, and it is also a good time of year to digest and reflect on those … [Read more...]
One night stand or significant other? How well should you know your customer?
A CRITICAL step in any business is being confident that you know your customer and can target your efforts accordingly. Every business … [Read more...]
5 Things to Consider in Getting Your Home Page Right
You have a few seconds online to make a good impression before a user gives up and moves onto the competition. Your home page is a critical … [Read more...]
From Liked to Loved: How Does Social Media Act on Your Real World?
Did you see this fabulous invention of a coat that responds in the real world to actions that happen on social media? This surely … [Read more...]
Can Content Aggregation Tools Replace ‘Human’ Content Curation?
With the news that Summify, a Vancouver-based startup that aggregates popular stories from your feed and publishes them to your followers, … [Read more...]
I need a website: where do I get one?
In part three of this quick guide to setting up your website, I am looking at how you decide what help you need and how you choose someone … [Read more...]
I need a website: who else has got one?
In my last post, I talked about the importance of setting clear website goals before you take off and set one up. Equally important in your … [Read more...]
3 tips to tame your online beast
You’ve heard the hype, maybe you’ve been seduced by the latest buzz of this social media or that, and suddenly everyone is an expert and can … [Read more...]