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22 November, 2012 By Sarah Wood 2 Comments

7 quick wins to get more Twitter followers

get more twitter followers

It doesn't always have to be about long extensive strategy meetings or lengthy tailoring of actions to your objectives. If your framework is … [Read more...]

Filed Under: social Tagged With: social, twitter

15 November, 2012 By Sarah Wood Leave a Comment

Opportunity and Belonging: What ‘Every Mum’ Needs

view from altitude tower mumsnet

Something a little different today. On Saturday I was privileged to be a part of Mumsnet's first blogging conference, which took place in … [Read more...]

Filed Under: family Tagged With: back to work, mum's advice, shared parenting, working mum

8 November, 2012 By Sarah Wood Leave a Comment

Keeping Your Website Fresh

Keeping your website fresh is critical to success

One of the web's ongoing challenges is keeping your website fresh for customers and in-line with your evolving strategy. Looking at your … [Read more...]

Filed Under: effective e-business Tagged With: content marketing, metrics, online strategy

25 October, 2012 By Sarah Wood Leave a Comment

7 Steps to Keeping Connected and Maintaining Momentum

Keeping connected and maintaining momentum away from the crowd

It's quite a challenge to be a completer as well as a starter, and many times what we start out to do loses momentum and focus as we try to … [Read more...]

Filed Under: digital strategy and operations Tagged With: working mum

11 October, 2012 By Sarah Wood Leave a Comment

5 Things to Consider in Getting Your Home Page Right

You have a few seconds online to make a good impression before a user gives up and moves onto the competition. Your home page is a critical … [Read more...]

Filed Under: effective e-business Tagged With: calls to action, customer experience, online strategy, website

8 October, 2012 By Sarah Wood Leave a Comment

From Liked to Loved: How Does Social Media Act on Your Real World?

Did you see this fabulous invention of a coat that responds in the real world to actions that happen on social media? This surely … [Read more...]

Filed Under: social Tagged With: customer experience, facebook, online strategy, social

20 September, 2012 By Sarah Wood 2 Comments

Will You Change Yours? Twitter Profile Changes Make a More Visual Statement

Twitter profile change

Have you seen the new Twitter profile changes that have been introduced this week? No longer able to resist the visual development of social … [Read more...]

Filed Under: social Tagged With: online strategy, social, twitter

6 September, 2012 By Sarah Wood Leave a Comment

Happy New (School) Year and Time to Refocus

ST Giles Fair Helter Skelter 2012

I love this time of year, fresh mornings with a frosty hint of autumn, children back to school in too-big uniforms and shiny shoes, and a … [Read more...]

Filed Under: family Tagged With: back to work, blogging, family, working mum

19 July, 2012 By Sarah Wood Leave a Comment

Marissa Meyer: the new supermodel or positive new role model?

It's been a fascinating week for stories about working mums, firstly with the announcement that Google stalwart Marissa Meyer is off to … [Read more...]

Filed Under: digital strategy and operations Tagged With: family, parenting, working mum

12 July, 2012 By Sarah Wood Leave a Comment

Changing Priorities: Working mums interview

In the sun at Caswell

I was in touch with Workingmums recently, a great job and community site for working mums, and as a result of that contact was asked if I … [Read more...]

Filed Under: family

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