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14 July, 2011 By Sarah Wood Leave a Comment

Listening is underrated but is as important as talking

Today I have been mostly listening and reading other blogs rather than being at all productive on my own, but I suspect that this will add … [Read more...]

Filed Under: content marketing Tagged With: blogging, online strategy, working mum

12 July, 2011 By Sarah Wood Leave a Comment

Feel the pull of Facebook for your business

facebookscreen grab

I'd been a casual user of Facebook for a while; having resisted this site's pull, an invitation from an old schoolfriend got under my radar. … [Read more...]

Filed Under: social Tagged With: blogging, content strategy, facebook, online strategy, social

7 July, 2011 By Sarah Wood 2 Comments

Telling the best stories: content curation opportunities

My little boy has learned that if bedtime is a rush and there's not much time for a story, he can tell this one: 'Once upon a time, they … [Read more...]

Filed Under: content marketing Tagged With: content curation, content strategy, online strategy, social

5 July, 2011 By Sarah Wood Leave a Comment

Five steps to creating an effective online content schedule

For regular readers, you will know that I recently completed Nikki Pilkington’s 30 day blog challenge, which helped me in setting up this … [Read more...]

Filed Under: content marketing Tagged With: content strategy, online strategy

28 June, 2011 By Sarah Wood 2 Comments

What I learned from the Nikki P 30 day blogging challenge

So I am at the end of my 30 day blogging challenge, and it has been great fun from the beginning. Though it has taken me a while longer than … [Read more...]

Filed Under: social Tagged With: back to work, blogging, books

23 June, 2011 By Sarah Wood 2 Comments

A summer for courgettes?

It has been a frustrating year in many ways for me, in that I am trying to set up new contacts and clients for my consultancy, and at the … [Read more...]

Filed Under: family Tagged With: back to work, family, gardening, working mum

21 June, 2011 By Sarah Wood Leave a Comment

I need a website: where do I get one?

Computer Monitors and Keyboards

In part three of this quick guide to setting up your website, I am looking at how you decide what help you need and how you choose someone … [Read more...]

Filed Under: effective e-business Tagged With: business, customer experience, integrated strategy, online strategy, website

16 June, 2011 By Sarah Wood Leave a Comment

I need a website: who else has got one?

In my last post, I talked about the importance of setting clear website goals before you take off and set one up. Equally important in your … [Read more...]

Filed Under: effective e-business Tagged With: customer experience, integrated strategy, online strategy, website

14 June, 2011 By Sarah Wood Leave a Comment

I need a website: where do I start?

The phenomenal growth of the web over the last few years, as well as being generally amazing, means that pretty much as a cost of doing … [Read more...]

Filed Under: effective e-business Tagged With: integrated strategy, online strategy, website

7 June, 2011 By Sarah Wood 2 Comments

How to make a good return to work: no airbrushing here

I remember very clearly sitting at my desk in a large open-plan office and being asked if I was planning to come back to work. Six months … [Read more...]

Filed Under: family Tagged With: back to work, books, family, parenting, working mum

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