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30 January, 2019 By Sarah Wood Leave a Comment

3 ways great copywriting adds value to your business

3 ways a copywriter adds value to your business

Great copywriting has an essential role in all websites, but it doesn't always have an essential role in all web projects. If you are … [Read more...]

Filed Under: content creation, content marketing

18 December, 2018 By Sarah Wood Leave a Comment

How to actually use the best 2019 content trends

How to use the best 2019 content trends

At this time of year, everyone has an opinion on the future and the best 2019 content trends that will come to dominate the next few … [Read more...]

Filed Under: digital strategy and operations

26 July, 2018 By Sarah Wood Leave a Comment

Simple content creation processes to save you time & money

Follow the steps to simple content creation processes

Creating fresh and exciting content on a regular and consistent basis can take up a considerable amount of your time. Reinventing the way … [Read more...]

Filed Under: content creation, content marketing Tagged With: online strategy

19 July, 2018 By Sarah Wood Leave a Comment

How to get content marketing buy in

Getting content marketing buy in can be tough

With over 90% of companies now using some form of content marketing in their business, you would think that the time to ask 'should we do … [Read more...]

Filed Under: content marketing, digital strategy and operations Tagged With: blogging, business, content strategy

5 July, 2018 By Sarah Wood Leave a Comment

13 questions you need to ask before writing new content

There is an astonishing amount of new content published every single day online.  You need to bring everything you can in order to get yours … [Read more...]

Filed Under: content creation, content marketing Tagged With: blogging, calls to action

31 May, 2018 By Sarah Wood Leave a Comment

How to write for SEO without losing readers

How to write well for SEO without losing readers

Writing for SEO might appear daunting, especially if you have been involved with the internet for some time. If how to write for SEO fills … [Read more...]

Filed Under: content creation, content marketing Tagged With: blogging, content strategy

10 May, 2018 By Sarah Wood Leave a Comment

Should you take the Young Enterprise Tenner Challenge?

Young Enterprise Tenner Challenge winner

I had an amazing day in London yesterday at the 2018 Young Enterprise Tenner Challenge. Treated to a tour of the Bank of England, lunch and … [Read more...]

Filed Under: family

3 May, 2018 By Sarah Wood Leave a Comment

Facebook’s quest to take over the internet continues: F8 2018

Facebook's annual F8 developer conference has been more closely watched than ever this week, with the Internet giant under fire for data … [Read more...]

Filed Under: content marketing, digital strategy and operations

26 April, 2018 By Sarah Wood 2 Comments

3 things you need to know about hashtags

hashtag tips

From their inception on Twitter back in 2007, hashtags have been used to categorise content, and to make finding that content easier. This … [Read more...]

Filed Under: content marketing Tagged With: facebook, google+, instagram, pinterest, social, twitter

19 April, 2018 By Sarah Wood Leave a Comment

What happens when you map content to your sales funnel?

Map content to your sales funnel

Have you taken time with your website to map content to your sales funnel? You could see better results by customising your content for each … [Read more...]

Filed Under: content marketing Tagged With: case studies, customer experience, website

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You may have missed:

3 ways a copywriter adds value to your business

3 ways great copywriting adds value to your business

Great copywriting has an essential role in all websites, but it doesn’t always have an essential role in all web projects. If you are creating a new website or looking at a re-brand of what you have, it can be all too easy to fall in love with the design process and focus on a […]

How to use the best 2019 content trends

How to actually use the best 2019 content trends

At this time of year, everyone has an opinion on the future and the best 2019 content trends that will come to dominate the next few months. But how you can actually use these trends in your business is something that’s often overlooked by these predictions articles. Here’s how you can use the top five […]

Follow the steps to simple content creation processes

Simple content creation processes to save you time & money

Creating fresh and exciting content on a regular and consistent basis can take up a considerable amount of your time. Reinventing the way you approach content creation each time you need to publish can result in costly mistakes. The barrier to producing content may seem too high, as other business priorities take over. Sorting out […]

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